MSc International Business 国际商务硕士
课程一览 项目地点:巴黎/里尔 联系方式 赵越申老师yueshen.zhao@edueu.cn 021-6466 4151 QQ: 800028650
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项目介绍 The MIB is a one-year program completely taught in English which provides the skills and mind-set required for success in international business within a compact time frame. The MIB is accredited with the French National Association of Grandes Ecoles (La Conférence des Grandes Ecoles) We draw on our sound understanding of world cultures and business practices to give students the fundamental skills necessary to manage corporations in any international context. For those with a business academic background, the MIB will take their knowledge to a difference level, with a new international perspective. For those without business academic background, the MIB will provide them with theoretical fundamentals in management, as well as hands-on and practical applications. MSc International Business是IESEG管理学院的最有特色的项目之一。他最大的优点在于为学生提供了很大的灵活性:在一年的学习过程中,学生只需要在第一个学期完成10门管理学的核心课程,剩下的13门课程都可以由学生依照自己的专业方向进行集中的选择(从200多门不同的课程中进行选择),也就是说学生可以13门课都选择自己感兴趣的方向,也可以跨专业,自己设计出属于自己的硕士项目。 项目第一阶段的10门核心课程是为了给学生加深管理学基础知识的了解,让学生对管理学的方方面面(Finance, HR, Marketing...)有一个系统的了解。项目第二阶段的选修课使学生可以更加深入的学习自己感兴趣的某个领域的课程,为学生以后的就业打好坚实的基础。在第一阶段的学习期间,学生会和项目中的学生一起学习,而进入第二阶段选修课时,学生将和商学院的大学校硕士项目学生一起学习,其中绝大部分为法国本地学生。 课程安排 项目特色
就业方向
核心课程举例
选修课程方向
文凭样本 *注:文凭名称为国际商务硕士,专业细分并不会体现在文凭中 |
选修课举例
General management 管理学 | Finance 金融学 | Audit & Control 审计和控制 |
Change management | Active portefolio management | Activitiy based cost management |
Comparative management | Asset price behaviour | Audit techniques |
Consulting skills | Banking & Finance intermediaries | Consolidation |
Decisions and leadership | Behavioural corporate finance | Deepened cost management |
Business models | Bond markets, analysis & strategies | Financial statement analysis |
Interpersonal communication | Firm valuation | Managerial accounting |
Mergers and acquisitions | Option pricing & strategies | Operational auditing |
Managing social innovations | Corporate investment decisions | Audit & due diligence in M&A |
Cross cultural management | Liquidity risk management | Company taxes |
Human resources development | Trading & Exchange | Specific audit situations |
and etc... | and etc... | and etc... |
Marketing 市场营销 | IB & Strategy 国际商务和战略 | Information System 信息系统 |
Brand & 360 communication | Business sustainable development | E-commerce, trends and issues |
B2B marketing | Economic decision making tools | Enterprise modelling |
Direct marketing | Efficiency & benchmarking in banking | Business software |
Improving brand values | European integration | Info system in health care industry |
Consumer behaviour | Business plan to value creation | Managing business continuity |
Distribution & retailing | Innovation management | Managing the net |
Pricing & revenue optimization | International business ethics | Managing technology change |
Product innovation | Economics of firm strategy | Mindfull online companies |
Healthcare marketing | Internationalise, outsourcing | Business process modelling |
Social media marketing | Money & credit in global economy | Challenges & tactics in IT |
and etc... | and etc... | and etc... |
Operations Management 运营管理 | Human Resources Management 人力资源管理 | Negociation& Sales 谈判和销售 |
Health care service management | Organisation Development & Performance | Applied conflict management theory |
International purchasing | Career Development | Internal selling |
Producation & capacity planning | Training Development | Negotiation & purchasing |
Reverse logistics | Mergers & Acquisitions: Managing the Challenges | Negotiation & e-commerce |
Service operations management | HR Issues with IT | Negotiation in context |
Supplier development | Info System & People in Organisations | Negotiation & diplomacy |
Supply chain management | Performance & Compensation | Advanced negotiation |
Sustainable procurement | Decision & Negociation | |
Advanced purchasing | Key account management | |
ERP systems | Sales management | |
and etc... | and etc... |